David Reid is a professional computer engineer with over 25 years of experience in the employee benefits field. David is an expert in optimizing administration processes, visualizing complex data, and constructing platform integrations. As CTO of Effortless Admin Inc. David leads the software team that develops and maintains the Effortless Admin platform.
David Ross is the founder and President & CEO of Effortless Admin. David has more than 30 years of experience in the Canadian employee benefits industry, as an advisor, an administrator and a technology leader. David's vision lead to the creation of Effortless Admin - a leading employee benefits technology in Canada.
Andrew is the Director of Sales and New Business Development at National HealthClaim Corporation in Calgary Alberta. He holds a degree in Commerce specializing in Risk Management and Insurance. Over the last 5 1/2 years, Andrew has cultivated a reputation by providing consultants and advisors with real-time, real-person service regarding innovative solutions, especially in regard to the growing industry requests for not just health but wellness spending accounts.
Website: https://www.nationalhealthclaim.com/
With over 40 years of specialized expertise in employee benefits, Don is a Western Canada respected voice. Now as an Independent Advisor and Consultant, Don brings an unparalleled depth of knowledge, strategic insight, and unwavering commitment to helping organizations navigate the ever-evolving landscape of employee benefits — with a particular focus on Alberta-based businesses and organizations. Credentials & Designations include: CEBS Compliant — Certified Employee Benefit Specialist designation, reflecting the highest standard of professional education and ethical practice in the benefits industry, 40+ Years of hands-on experience in employee benefits planning, strategy, and consulting, CPBI Hall of Distinction Inductee — one of the most prestigious honours bestowed by the Canadian Pension and Benefits Institute, recognizing extraordinary and lasting contributions to the benefits profession, Past Chair, Northern Alberta CPBI Regional Council — demonstrating leadership and a deep commitment to advancing the profession at both regional and national levels, Member of the Alberta Bill 11 Working Group, the Smart Health Benefits Association Healthcare Working Group (SHBA) and Canadian Group Insurance Brokers (CGIB).
With a background is software development and graphic design, Michael Ross has more than 20 years of experience in the employee benefits field. Michael is an expert in user experience and enterprise software design.
Suzy Cleary is the CAO of Effortless Admin Inc. and has been with the company for more than 15 years. Suzy is an expert at helping employers optimize the administration of their employee group benefits plans. Away from the office, Suzy can be found road tripping across Canada to hockey games, or enjoying the outdoors with her son.
Website: https://www.linkedin.com/in/suzy-cleary-gba-97945212/
Zachary Lindop is a lawyer and entrepreneur with 8 years of experience in corporate development. Zachary is an expert in software licensing and designing strategic commercial relationships. As the Chief Strategy Officer of Effortless Admin Inc., Zachary is responsible for the multi-channel adoption of the Effortless Admin platform in Canada. Away from the office, Zachary can be found playing soccer or enjoying the outdoors with his wife and two daughters.
Website: https://www.linkedin.com/in/zachary-lindop-778918165/